Nashville Black Market

the challenge

The Nashville Black Market is an event that spotlights hundreds of black-owned businesses and entrepreneurs! Their Focus is to create ecosystems for black business to translate products. The goal was to create a buzz about the weekly event, increase vendor sign ups, volunteers, and sponsors.

Social Media Audit: Our team conducted a comprehensive audit of the client's existing social media presence, including their Facebook page and inactive Instagram account. We analyzed their followers, engagement rates, content strategy to identify areas for improvement.

Content Creation: We created a content calendar that featured a mix of product photos, lifestyle images, user-generated content, and promotional posts. We also incorporated relevant hashtags and encouraged user engagement through contests and giveaways.

Community Management: Our team managed the client's social media accounts and engaged with their followers through comments, direct messages, and reviews. We responded promptly to any inquiries or complaints and addressed any feedback in a professional and empathetic manner.

the solution

  • 70K impressions in less than 90 days

  • All Vendor Spots filled

  • Decreased response time by 60% percent 

  • 50% organic growth increase

the results

Previous
Previous

Rural Heritage

Next
Next

Brown Ambition Podcast